Merrymaker

Merrymaker is a celebratory Tawny Port wine named and created by Pavement to celebrate the holidays and the transition to better times in 2021! Each year Pavement creates a limited edition brand that we feature as a holiday gift for our clients, collaborators and friends as a commemoration of the year just completed. This year's edition, now the 3rd in an ongoing series, is intended to kindle celebration in an otherwise downright downer of a year in 2020. A festive foil stamped filigree highlights the package, giving the bottle an overall modern vintage appeal. The result is an overall brand presentation that feels at home during the holidays with confidence and style.

Project Scope
Packaging Design
Identity Design